The Voucher Ledger
Vouchers,
done right
Practical guides on gift voucher sales, GST compliance, and growing revenue - written for Australian small businesses.
Most businesses set voucher denominations by guesswork. Here's a framework for thinking about fixed amounts vs custom amounts, package pricing, the "any amount" trap, and the denominations that make the buyer's decision easier.
Articles
When your POS gift card feature isn't enough
Square, Lightspeed, Mindbody and other POS systems often include gift card features. For straightforward retail, that may be enough. For service businesses dealing with partial redemptions, GST timing, expiry rules and accountant-ready reporting, the gaps can matter.
Why gift vouchers keep growing
The gift card market is enormous, and still growing. Globally, it is forecast to move from about US$1.49 trillion in 2025 to US$1.72 trillion in 2026. In Australia, market reports forecast continued growth through the end of the decade, with digital delivery doing more of the work. The important story for small businesses is what to do about it.
Gift voucher management for small business
Spreadsheets work for a while. Then a customer asks about a voucher from two years ago, a partial redemption gets missed, or your accountant asks for an outstanding liability figure - and the system suddenly feels a lot less simple. This is what proper gift voucher management looks like for Australian small businesses, and when it is time to move beyond a spreadsheet.
How to sell gift vouchers online: your buyers aren't local
Most gift voucher buyers don't live near your business. They live near someone who does. An online store stops gating that whole market behind your front door - here's the practical setup.
Your end-of-financial-year gift voucher checklist
Before June 30, make sure your voucher records show what is outstanding, what was redeemed, what expired, and what your accountant needs for BAS and year-end review.
144 voucher designs, built for digital gifting
VoucherGrid's Design Centre gives small businesses a ready-made voucher library that looks polished on a phone, in an email, and inside Apple Wallet (with Google Wallet planned) - without asking merchants to become designers.
How to run a Mother's Day gift voucher campaign
Mother's Day is the biggest gift voucher event of the year for Australian service businesses. Here's how to run a campaign that captures the demand - including the buyers who'll never walk past your shop.
ACCC gift card rules in Australia, what small businesses actually need to know
Most Australian gift cards purchased on or after 1 November 2019 must be redeemable for at least three years, with listed exceptions. Here's what the rules actually say, where small businesses trip up, and the checklist to run against your own voucher program.
Gift Voucher GST in Australia: face value vs non-face value vouchers
The ATO treats different kinds of gift vouchers differently for GST. Some vouchers defer GST until redemption. Others bring GST into the sale period. Get the classification wrong, and your BAS timing can be wrong.
From a Cliniko script to a standalone platform: why I built VoucherGrid
VoucherGrid started as a weekend script to track gift voucher sales inside Cliniko. Four weeks later I'd built the whole thing standalone - and deliberately walked away from the integration. Here's what changed my mind.